I found this article via the semantic web “paper”.
I like the idea that until we really engage in becoming creators of our own information rather than consumers of frameworks from others we will never get the most out of the digital age and our personal use of data within in. I followed some of the main links in this article and found these gems:
A guide to getting the most out of a google search (but its still google!!)
Program or be programmed. a very interesting treatise on taking control or being controlled.